Are you overwhelmed by the amount of data that Google Analytics gives you? You likely signed up for it to see how many people read your webcomic and now you’re sorting through page views, bounce rates and tons of other numbers that you’re not sure what to do with. It all seems interesting, but how can these numbers be used for something other than entertainment and ego boosting? One of the most powerful things you can do with Google Analytics is use the statistics it provides to find out if the way you’re marketing your webcomic is achieving the results you want.
Posts Tagged: audience
Webcomic Success Through Advertising
Carbon Dating has been online for almost a year. It is featured in two national magazines and in the past few months it’s readership jumped from 8k to 25k unique visitors per month. This big jump in readership was not the result of links or interviews, it was the result of a targeted campaign that cost about $200 dollars in total.
I see this all the time, there is some stigma or pride in the webcomic community:
“If you make great art, people will notice.”
“Draw hard for two years, then you’ll start to gain an audience.”
“Word of mouth is how comics get popular.”
like its title. There are several things to consider when choosing a title for a webcomic.